Ultimate Esports Ltd Brand and Website Design
HOW WE TACKLED THE BRIEF GIVEN TO US
Brief
Last year through my work on UltimateFIFA I joined forces with a team of talented chaps that provided event and talent management in the esports scene.
We set up Ultimate Esports Ltd and built an online presence to promote our services. I was responsible for branding the company and building the website.
Branding
They wanted a flat design logo that they could use across all of their social media channels. The brief was to create bold theme with a memorable logo that kept familiarity with UltimateFIFA (which already had a large online presence) whilst maintaining it’s individuality.
Website Design
The team had been hosting esports events for years so I wanted to convey that from the outset through social proofing. I also wanted to display that one of the things we care about the most is audience and fan relationships and engagement.
